Apple CEO Emphasizes Not Launching Products for AI

By: www.panewslab.com|11/01/2026 03:25:21

Apple CEO John Ternus defended the company's positioning in the field of artificial intelligence during an interview. He acknowledged that there is a widespread perception that Apple is lagging in AI, particularly regarding the delayed release of a more powerful version of Siri. Ternus stated that while everyone has different opinions, he is satisfied with Apple's current stage. He emphasized that Apple will incorporate artificial intelligence into new products but will not launch AI products solely for the sake of AI. He pointed out that users should not focus on whether features are powered by AI or traditional software; the key is whether a product is genuinely loved by users.

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